Ingrown Deodorant

EDITORIAL
Written By Hueform
 

● CREATIVE SCOPE

Ingrown Deodorant inspired a campaign that invigorated the senses and highlighted its clinical benefits. We used visually stunning shots to evoke the refreshing scent of a forest after rainfall. The product was showcased in a studio setting reminiscent of a lush rainforest—blending studio artistry with nature’s raw beauty to capture the essence of the product.

As part of Fur’s broader mission to make skincare clean, natural, and inclusive, Ingrown Deodorant reflects the brand’s belief that every part of the body deserves thoughtful care. Known for products that soothe, moisturize, and soften both hair and skin, Fur creates body care solutions that are as intentional as they are effective.

 
A female model gently applies Ingrown Deodorant.
The Ingrown Deodorant is positioned beside a lush stem in a natural environment.
Models showcase the Ingrown Deodorant in a vibrant rainforest setting.

This case study is for illustrative purposes, showcasing our approach and capabilities. Results may vary per client. All images, logos, and trademarks are the property of their respective owners and are used here with permission.

Credits

Client: Fur

Creative Director: Katherine Borah

Fur Team: Jess Campbell, Sara Grosso and Hanna Yowell

Colorist: Kaito Nyunoya

Editorial: Hueform

● VIEW MORE

Hueform https://hueform.studio
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